How to ...
MAKE MONEY ON THE WEB
Obviously, promoting a business, service or product on the web can create financial rewards beyond one’s local market. Since the phenomenal growth of the Internet, doing business on the web has never been more lucrative, popular and competitive.
However, the big challenge is figuring out how to accomplish the two tasks needed to bring your business before the eyeballs of millions of people.
These tasks are:
- Getting your site to the top of the search engines (Search Engine Optimization – SEO).
- Knowing the right keywords to use that are of high interest to your potential customers. The right keywords can be used in your site optimization and in any Google Adwords campaigns to shoot yourself to the top of the search engines.
Let’s look at these two items in greater detail:
KEYWORDS
You may be familiar with some of the basic concepts of optimizing your site:
- Include any keywords or meta tags that are relevant to your site and are of interest to your potential customers.
- Including a description with relevant and effective keywords.
- Don’t forget a title tag that includes these keywords
- Image files named with keywords you are trying to optimize.
Why keywords?
When people search to find your site, they do so by using certain keywords. For example, if you are a contractor in Los Angeles, it would be smart to optimize the words “contractor” and “Los Angeles” in your site increasing the odds your potential customers will find you when they type these words into the search engines.
I’m sure you’re asking at this point: “How do I know which keywords will bring the most people to my site?”
You can use free tools such as the Overture keyword search tool which will tell you how many people searched for a particular keyword in the previous month, but this should only be the first step of your strategy.
Important things you need to know about any keywords you are considering:
- How many people searched for the keyword compared to the number of sites optimized for this keyword.
- How do you discover keywords that were popular with searchers but returned few sites to assist them (an opening for you).
- What businesses had the most successful Google Adwords campaigns for your particular keyword. And what did their ad campaigns look like and what were they paying Google for their campaign?
- How do you come up with the list of keywords that are appropriate for your business and be able to determine the keywords with the most potential.
- What keywords would be the most lucrative if you wish to host Google Ads through Google Adsense and make additional money for your business?
Keyword Elite is a software that we highly recommend that can automate these tasks for you in a matter of minutes and give you the needed intelligence to make smart decisions. Why take many days or hours trying to figure this out when the software can do it for you? Click Here!
You may say keywords are interesting, but how do I optimize my site beyond keywords to get a jump on my competitors?
Once critical thing to know are what sites were the most highly ranked for your keyword. And then to analyze the number of times the keyword appeared in their site, their title, description and image tags, so you know what you need to do to optimize your site to blast past them.
Another thing you need to tell is how many sites are linking to them or “backlinking.” Search engines apply a higher value to sites that have a lot of other sites linking to them. Being able to quickly increase the number of sites linking to you can be a critical component of your success. And having software that can quickly submit link requests on your behalf as well as completing the other task I just listed is important.
The companion software to Keyword Elite, SEO Elite, can do this for you. Click Here! Both of these pieces of software work flawlessly from our experience and can help you do the needed intelligence to be a success at whatever you endeavor the web.
To learn more about this world of SEO and keywords, I have included a free E-book which will go into greater detail and provide more tips which is free to anyone who signs our newsletter mailing list as well as post on the Planet Femme Network.
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